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Tourism innovation day 2004

the low down

The second Innovation Day was another outstanding success with over 300 professionals from the industry not only gaining effective tools and useful contacts, but also an enthusiasm and energy to put them to immediate effect! The air was alive and buzzing from the moment participants entered to the sound of pipes and were suitably impressed by the sheer scale of the Ratho Adventure Centre. On this occasion the objectives were ‘sharing the range of great innovative activity that is happening across Scotland; through the product development activity (e.g. Whisky, ancestral tourism), understanding the innovation ‘Journeys’ of TIDA winners and TiG members, encouraging collaboration and capturing new ideas for Scottish Tourism’.